SUBWAY:
SIDEKICKS LAUNCH

In 2023 Subway asked us to launch their latest innovation;
a line of footlong snacks dubbed “Subway Sidekicks”.

So we looked at Subway’s cast of all-star athletes and wondered:
How will their real-life sidekicks feel about these captivatingly delicious new Sidekicks?

The SPOTS

 
 

THE LONGER spots

 
 
 

My responsibilities: Campaign concept, script writing, campaign copywriting, client presentation, film production & editing, talent direction.

AD: Dakota Ward
ECD: Alex Taylor
Directors: Terri Timely & Paul Hunter