THE NEW YORK LOTTERY:
Collect ‘N Win
With the NYL’s new app, you scan tickets to win tickets to your favorite events.
:30
How do you make a product demo fun for New Yorkers?
You find a regular ol’ Joe to do the talking.
Like a baseball glove.
RADIO
Scan tickets to win tickets, what could that sound like?.
AD: Antonia Luise Orol-Berligner
CDs: Jason Ashlock & Dom Baccollo
ECD: Matt Bisher
Director: Conor Byrne